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Finn Grande, born in Bonn in 1998, studied photography in Berlin after leaving school and graduated with a Bachelor of Arts in 2021. In the same year, he returns to Bonn to support his grandfather's family business in overcoming the coronavirus pandemic by founding the online store. Initially working as a photographer, he took over the management of the online store in August 2021. As Head of E-Commerce, he is responsible for scaling the online business and digitizing the company. Today, the online store has a 35% share of the company and employs over 40 people.