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As Director of Shopping Experience, Nicolas is responsible for the customer experience on the Kaufland Global Marketplace. His background? Computer science. He earned his Ph.D. in AI—and, as he jokes today, “before it was cool.” Before bringing his tech DNA to Kaufland, he bridged worlds: he implemented AI in auditing at PwC, gained deep-tech experience at Instana, and worked as a consultant at codecentric. For over five years, he has been combining his passion for products with in-depth tech expertise to shape the digital shopping experience of tomorrow.